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13 Effective Offline Advertising Methods for Your Website
Everybody has books in their home - some more than others. But I think that you'll agree, just about everybody owns books. And what better way to get your marketing message in front of readers, than with a bookmark with your company name and website address printed on it? And distribution couldn't be more easy! Simply get a bunch of bookmarks printed up and hand them out to everybody
2. College Newspapers

Why market to college students? Because the college market consists of about 15 million people who spend over 120 billion annually. In addition, more than 79% of college students go online at least once a day and over 95% of college students have access to the Internet.
3. Postcards

Postcards are inexpensive to mail and are very effective. When people sort through their mail, they will often read postcards before they read anything else. You can take advantage of that fact, by starting a postcard marketing campaign.
4. Business Cards

No, I'm not talking about your everyday, ordinary, run-of-the-mill business cards. I'm talking about business cards that stand out - that get people's attention. For example, business cards that look like folded money. They're called drop cards or sizzle cards. Like the aforementioned bookmarks, simply get a bunch of these unique, attention-grabbers printed up and hand them out to everybody you meet. You can also pin them up on public bulletin boards
5. Flyers

Yes, businesses still use flyers and yes, they still work quite effectively. You can get a bunch of flyers printed up at a very reasonable price and post them all over town. Your local printer can print them up for you,
6. Local Business Journals

The Business Journals are part of a group of local business newspapers with a national readership of 4 million. For example, in Albany, New York where I live, the local business journal is called The Business Review. Boston, Massachusetts has a similar publication called Boston Business Journal. And in Dallas, Texas the publication is called Dallas Business Journal
7. Refrigerator Magnets

Consumers are in and out of their refrigerator several times a day. In addition, refrigerators are generally located in the kitchen, where many families eat their meals, pay the bills and do a whole host of different activities. A refrigerator magnet is an ideal way to reach consumers
8. T-shirts

If you walked around in public in a T-shirt with the name of your company and website address printed on it, you'd be surprised how many people would see it - especially if you work in a high-traffic environment like a supermarket or fast-food restaurant. You can have some T-shirts printed up and distribute them among friends and/or family members
. Community Shopper Newspaper Classifieds

Nearly every community, regardless of size, has a community shopper newspaper like Pennysaver. You've probably noticed the brightly colored "free" shopper newspaper dispensers outside of supermarkets, which is where they're usually located. Some shoppers are mailed directly to people's homes and while these shopper newspapers are free, their classified ads are read by millions of people nationwide.

10. Community Bulletin Boards

You can find community bulletin boards in laundromats, gas stations, supermarkets, office buildings, schools, libraries, community centers, fitness clubs, etc. You can post your business cards and flyers on community bulletin boards for free. I have to admit, I didn't think people really paid any attention to community bulletin boards. Then one day, I decided to make a handwritten flyer to sell my car, and posted it on the bulletin board in an office building that was located just a few minutes from where I lived at the time. An hour after I posted the flyer, I got a call about my car. I sold it that evening to that same caller.
11. Luggage Tags

If you know people who travel a lot, or you travel a great deal yourself, you can take advantage of all those frequent flyer miles by exposing the name of your business and website address to travelers worldwide with promotional luggage tags.
12. Car Magnets

Car magnets have always been a highly-effective way to promote a business. Just driving around town normally, without doing anything out of the ordinary, you'd be surprised how many eyeballs are exposed to your company name and website address. If you haven't ever used car magnets to promote your business, better late than nevér
13. Coffee Mugs

While I personally don't drink coffee, just about everybody I know does. Why not gift the coffee drinkers you know with a coffee mug with your company name and website address printed on it? After all, if people are going to drink coffee, they might as well drink out of one of your mugs, right

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คำถามที่: 00003@04/10/11 18:13 โดย: nicker


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